Helping the Hospitality Industry Make the Shift
The worldwide hospitality industry is in recovery mode. Having faced significant revenue loss and unprecedented layoffs from top to bottom due to the pandemic, hotels are now faced with a need to reinvent themselves, with limited staff. Hotels that historically catered primarily to corporate and group travel now require different strategies for attracting leisure and other types of guests. Their reinvention, and resulting recovery, will be driven by digital marketing efforts.
Shift Digital can be instrumental in assisting hotels in their recovery. By providing non-biased subject matter expertise, supported by robust data and analytics, we help hotels maximize their digital efforts. This solution costs just 10-25% of what hotels would pay to hire in-house staff to provide similar services.
What We Do for the Hospitality Industry
First, Shift Digital assesses your hotel website to determine a baseline for online best practices. Then, we provide strategic digital support and provide insights on how to most effectively invest in your digital efforts.
Website Assessment
Determine a best practice baseline for digital assets.
Reporting and Analytics
Provide a reporting dashboard with hospitality-specific KPIs.
Cluster Manager Support
Provide strategic guidance and assistance with day-to-day digital support.
Related Insights
Using Data to Guide the Recovery of the Hospitality Industry
How hotels can use data and insights from their digital assets to help boost recovery through their digital efforts.
Related Insights
Overcoming the Hospitality Staffing Crisis
How hotels can maximize digital marketing efforts with reduced in-house staff.
Related Insights
Reimagining Your Ideal Hotel Guest
How digital strategies are helping hotels attract new types of guests
Related Insights
Digital Audit: The Secret to Increasing Direct Bookings
Determine where and why a potential guest goes elsewhere in the process of booking.
Related Insights
GA4 is Coming…is Your Hotel Ready?
Meet the New Marketing Monarchy – GA4, First-Party Data, and User IDs.
Related Insights
Industry Forecast: 3 Things Hotels Should Expect in 2023
Last year was exceptional for the hospitality industry. This year is shaping up to be a slightly different story…
Related Insights
Hey Hoteliers, it’s Time to Get Real About Digital Marketing
Related Insights
Are Group Sales at Your Hotel Slipping Through the Cracks? Here’s Why.
Related Insights
AI + Hotels = An Ideal Guest Experience
AI is transforming the customer experience into one that's, frankly, top-notch.
Related Insights
AI + Hotels = An Operational Dream
The rise of AI in the hospitality industry is transforming the very essence of hotel operations, charting a new era for hoteliers worldwide.
Related Insights
AI + Hotels = A Digital Marketing Machine
AI is poised to help hoteliers make digital marketing a more efficient, proactive, well-oiled system.
Related Insights
Chatbots Check In: AI for Hotels
AI chatbots are enhancing the hotel guest experience, offering a seamless bridge between technology and customer satisfaction, and it’s time hotels took advantage.
Related Insights
How AI Can Help Decipher Hotel Guest Demographics
Learn how AI chatbots can identify different user demographics to improve responses and offer more personalized recommendations.
Our Products
Shift Digital’s technology helps eliminate the blind spots in your digital marketing programs.
Learn More About Shift ProductsOur Solutions